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29 June 2021 Instagram Analytics: how to monitor and understand your accounts’ metrics Table of ContentsInstagram Analytics: an important toolIndividual metricsAccount metricsStories If you’re using Instagram as a professional tool to make your business grow, you must learn how to rea
28 June 2021 Creating a Lead Generation through SEO: winning techniques Table of ContentsLead Generation: what is it?The strategiesOpportunities that SEO offers you Creating a Lead Generation through SEOLong tail Behavioral metrics Landing Page: why is it importantCall
18 June 2021 How to greatly improve the user experience of your e-commerce Table of ContentsHow to improve the e-commerce users’ experienceThe newsletterVideoOpinion leadersHomepage If you’re launching a new product and you don’t know how to properly engage
17 June 2021 Social Media Marketing: what it is and how to create a strategic plan for your business Table of ContentsSocial media marketing: what it isTransforming social audiences into customersSocial media marketing: how to startSocial media marketing and website: an integrated strategyHow to crea
16 June 2021 E-commerce: how you can increase your digital store conversion Table of ContentsHow to increase e-commerce conversionsThe importance of User ExperienceOptimizationContent marketingBonuses, discounts and couponsE-commerce for your business Having an e-commerce is
15 June 2021 Content marketing for B2B businesses: 7 useful tips for an effective strategy Table of ContentsMain content marketing characteristics for a B2BObjectivesTargetCompetitorBuyer’s journeyThemesEditorial calendarData When doing B2B business, content marketing is a fundamental
11 June 2021 SEO copywriting: what it’s and the main writing techniques Table of ContentsSEO copywriting: writing techniquesKeywordTitleTextLengthLinkMeta descriptionURL SEO copywriting is the set of all those strategies aimed at optimally positioning yourself on search e
10 June 2021 Most common SEO errors in multilingual e-commerce: how to recognize and avoid them Table of ContentsSEO errors in multilingual e-commerceE-commerce: choosing a languageStrategic toolsMultilingual e-commerce and keywordMultilingual e-commerce and keywordWeb localization and URLThe &#
8 June 2021 Positioning on Amazon: the best SEO strategy to sell products Table of ContentsHow to optimize your placement on Amazon with SEOProduct pagesTitleBackend keywordsBullet pointDescriptionImagesSalesReviews and Q&AClick-through-rate (CTR) By now most products a
7 June 2021 SEO and Social Media: why use an integrated strategy Table of ContentsSEO: what is itSocial Media: how they workWhy integrate SEO and Social Media strategies SEO and Social Media: these are the tools that anyone who decides to approach the web must keep
4 June 2021 Machine learning: what it is, how it works and what it is for Table of ContentsWhat is Machine LearningHow Machine Learning worksSupervised learningUnsupervised learningReinforcement learningSemi-supervised learningOther approaches to machine learningThe cluster
3 June 2021 NLG: how to make content with the Natural Language Generation Table of ContentsNLG: what it is and how it worksHow to make content with NLGThe benefitsGrammatically correct contentMaking SEO oriented contentUses of the NLGE-commerce and NLGNLG in newsroomsProduc

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